We support rural communities who are dependent on subsistence farming, charcoal making and poaching. 70% of Tanzanians live in rural areas where most of them depends on subsistence farming charcoal making and poaching as their major source of income and food. The activities results to immediate threats of poverty, biodiversity loss and climate change (from which climate change has myriad impacts to both people and biodiversity). The increasing demand of charcoal, food and wildlife resources from urban areas facilitate these impacts on an increasing trend.

ECOWICE encourage rural community to improve their production practices and support them to produce products that are less destructive to the environment and then ensure market access. We enhance them to turn out products like bee products, mushrooms and cinnamon that are then sold to the urban market.http://www.ecowice.org/project/market-support-to-villages-adjucent-mikumi-national-park/

We have a business model that enhance purchasing of products, add value and then deliver to the market. The profit obtained return back to communities as income and support for capacity building.http://www.ecowice.org/save-wild-enterprise/

We have the model that enhance students from secondary schools to university to engage on conservation activities, University students are encouraged to invest on the business model from which they are also  obtain capital for starting their own conservation initiatives. Apart from financial benefits youths are trained on how to design and implement such initiatives, to Secondary school students are engaged to environmental education program that enhance them grow with habit of protecting nature.http://www.ecowice.org/save-wild-innovation/